000 | 01110nam a2200385Ia 4500 | ||
---|---|---|---|
008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a9780198066309 | ||
041 | _aeng | ||
082 |
_a658.809647 _bCHA |
||
100 | _aChaudhary, Manjula | ||
245 | 0 |
_aTourism marketing _cby Manjula Chaudhary |
|
260 |
_aNew Delhi: _bOxford University Press _c2010 |
||
300 |
_axvi, 286p., ind. _c24 cm x 18 cm |
||
365 |
_aINR _b275 |
||
650 | _acompetitive tourism marketing strategies | ||
650 | _ademand forecasting | ||
650 | _adistribution | ||
650 | _amarket competition | ||
650 | _amarket segmentation | ||
650 | _amarketing management information system | ||
650 | _amarketing mix | ||
650 | _apeople in tourism | ||
650 | _aphysical evidence | ||
650 | _apositioning | ||
650 | _apricing | ||
650 | _apromotion | ||
650 | _atargeting | ||
650 | _atechnology | ||
650 | _atourism marketing | ||
650 | _atourism marketing environment | ||
650 | _atourism product | ||
650 | _atourist behaviour | ||
942 |
_2Dewey Decimal Classification _cBK |
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999 |
_c7946 _d7946 |