000			01254nam a2200421Ia 4500
008			210429s9999||||xx |||||||||||||| ||und||
020			_a9780198079443
041			_aeng
082			_a658.8 _bBAI
100			_aBaines, Paul
245		0	_aMarketing _cby Paul Baines, Chris Fill, Kelly Page
260			_aNew Delhi: _bOxford University Press _c2013
300			_axxix, 697p., glos., ind. _c27 cm x 20 cm
365			_aINR _b745
650			_abusiness to business marketing
650			_achannel management
650			_aconsumer buying behaviour
650			_adigital marketing
650			_ainternational market development
650			_amanaging marketing communications
650			_amarket segmentation
650			_amarketing
650			_amarketing environment
650			_amarketing management
650			_amarketing mix
650			_amarketing research
650			_amarketing strategy
650			_apositioning
650			_apostmodern marketing
650			_aprice decision
650			_aprinciples of marketing management
650			_arelational marketing
650			_aretailing
700			_aFill, Chris
700			_aPage, Kelly
942			_2Dewey Decimal Classification _cBK
999			_c8027 _d8027