000 | 01231nam a2200421Ia 4500 | ||
---|---|---|---|
008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a9780199212828 | ||
041 | _aeng | ||
082 |
_a658.87 _bALE |
||
100 | _aAlexander, Nicholas | ||
245 | 0 |
_aInternational retailing _cby Nicholas Alexander and Anne Marie Doherty |
|
260 |
_aOxford: _bOxford University Press _c2009 |
||
300 |
_axxiii, 371p., glo., ind. _c25 cm x 19 cm |
||
365 |
_aINR _b895 |
||
650 | _abrand management | ||
650 | _aculture | ||
650 | _aeconomy | ||
650 | _aexpansion patterns | ||
650 | _aexport marketing | ||
650 | _ainternational business enterprises | ||
650 | _ainternational retail divestment | ||
650 | _ainternational retailers | ||
650 | _ainternationalization process | ||
650 | _amarket entry methods | ||
650 | _amarket selection | ||
650 | _amarketing | ||
650 | _amarkets | ||
650 | _aoperationalization | ||
650 | _aregulation | ||
650 | _aretail structure | ||
650 | _aretail trade management | ||
650 | _asociety | ||
650 | _asupply chain management | ||
650 | _atheory | ||
700 | _aDoherty, Anne Marie | ||
942 |
_2Dewey Decimal Classification _cBK |
||
999 |
_c8251 _d8251 |