000			00980nam a2200325Ia 4500
008			210429s9999||||xx |||||||||||||| ||und||
020			_a9780230001992
041			_aeng
082			_a658.575 _bKON
100			_aKono, Toyohiro
245		0	_aStrategic new product development for the global economy _cby Toyohiro Kono and Leonard Lynn
260			_aNew York: _bPalgrave Macmillan _c2007
300			_axvi, 263p., notes, ref., ind. _c22 cm x 14 cm
365			_aINR _b4724.5
650			_acreating new product
650			_acreativity in research
650			_aevaluation
650			_aglobalisation
650			_alaunching
650			_anew product fail
650			_anew products
650			_aproduct development processes
650			_arecent trends
650			_astopping an NPD process
650			_astrategic planning
650			_asuccess in business
700			_aLynn, Leonard
942			_2Dewey Decimal Classification _cBK
999			_c8675 _d8675