| 000 | 01009nam a2200325Ia 4500 | ||
|---|---|---|---|
| 008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a9780230633896 | ||
| 041 | _aeng | ||
| 082 |
_a659.10954 _bBHA |
||
| 100 | _aBhatia, Tej K. | ||
| 245 | 0 |
_aAdvertising and marketing in rural India : language, culture and communication _cby Tej K. Bhatia |
|
| 250 | _a2nd ed. | ||
| 260 |
_aNew Delhi: _bMacmillan India Ltd. _c2007 |
||
| 300 |
_axxvii, 327p., app., ref., ind. _c25 cm x 16 cm |
||
| 365 |
_aINR _b465 |
||
| 650 | _aadvertising | ||
| 650 | _acommunication | ||
| 650 | _aconventional and non conventional media | ||
| 650 | _aimaging and imagining women | ||
| 650 | _aIndia | ||
| 650 | _alanguage | ||
| 650 | _amarketing and rural communication | ||
| 650 | _areligion and advertising | ||
| 650 | _arural | ||
| 650 | _arural advertisement | ||
| 650 | _asocial and development messages | ||
| 650 | _awall advertising | ||
| 942 |
_2Dewey Decimal Classification _cBK |
||
| 999 |
_c8744 _d8744 |
||