| 000 | 00862nam a2200265Ia 4500 | ||
|---|---|---|---|
| 008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a9780273757399 | ||
| 041 | _aeng | ||
| 082 |
_a658.87 _bFUN |
||
| 245 | 0 |
_aFundamentals of retailing and shopper marketing _cby Jan Hillesland, Thomas Rudolph, Jan Niklas Meise, Odd Gisholt, Alf Bendixen, Truls Fjeldstad, Jens Nordfalt and Jesper Clement |
|
| 260 |
_aLondon: _bPearson _c2013 |
||
| 300 |
_axvi, 340p., notes, ref., ind. _c27 cm x 20 cm |
||
| 365 |
_aINR _b3232.92 |
||
| 650 | _abrand architecture | ||
| 650 | _amarketing | ||
| 650 | _amarketing discpline | ||
| 650 | _apackaging | ||
| 650 | _apackaging design | ||
| 650 | _apricing | ||
| 650 | _aproduct portfolio | ||
| 650 | _aretail trade | ||
| 650 | _ashopper marketing | ||
| 942 |
_2Dewey Decimal Classification _cBK |
||
| 999 |
_c8907 _d8907 |
||