000 | 00661nam a2200241Ia 4500 | ||
---|---|---|---|
008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a9780415886628 | ||
082 |
_a659.101 _bADV |
||
100 | _aRodgers, Shelly (ed.) | ||
245 | 0 | _aAdvertising theory | |
260 |
_aNew York: _bRoutledge, _c2012. |
||
300 |
_axxix, 614p., glos., ind. _c22 cm x 15 cm |
||
365 |
_aINR _b4379.47 _d00 |
||
541 | _d2013-01-03 | ||
650 | _aadvertising | ||
650 | _achildren | ||
650 | _acreativity organisation | ||
650 | _apolitical advertising | ||
650 | _apsychological processes | ||
650 | _asocial media | ||
700 | _aThorson, Esther (ed.) | ||
942 |
_cBK _2ddc |
||
999 |
_c9295 _d9295 |