| 000 | 00936nam a2200301Ia 4500 | ||
|---|---|---|---|
| 008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a9780415888035 | ||
| 041 | _aeng | ||
| 082 |
_a808.066302 _bWHI |
||
| 100 | _aWhitaker, W. Richard | ||
| 245 | 0 |
_aMediawriting : print, broadcast, and public relations _cby W. Richard Whitaker, Janet E. Ramsey and Ronald D. Smith |
|
| 260 |
_aNew York: _bRoutledge _c2012 |
||
| 300 |
_axix, 380p., ind. _c23 cm x 19 cm |
||
| 365 |
_aINR _b3727.07 |
||
| 650 | _aadvertising copywriting | ||
| 650 | _aauthorship | ||
| 650 | _abasic news stories | ||
| 650 | _acommunication theory | ||
| 650 | _alegal consideration | ||
| 650 | _amass media | ||
| 650 | _aradio and television | ||
| 650 | _aresearch in communication | ||
| 650 | _awriting and editing | ||
| 700 | _aRamsey, Janet E. | ||
| 700 | _aSmith, Ronald D. | ||
| 942 |
_2Dewey Decimal Classification _cBK |
||
| 999 |
_c9296 _d9296 |
||