000 | 01031nam a2200313Ia 4500 | ||
---|---|---|---|
008 | 210429s9999||||xx |||||||||||||| ||und|| | ||
020 | _a9780470410974 | ||
041 | _aeng | ||
082 |
_a658.872 _bWEB |
||
100 | _aWeber, Larry | ||
245 | 0 |
_aMarketing to the social web : how digital customer communities build your business _cby Larry Weber |
|
250 | _a2nd ed. | ||
260 |
_aNew Jersy: _bJohn Wiley and Sons, Inc. _c2009 |
||
300 |
_axviii, 246p., notes, ind. _c24 cm x 16 cm |
||
365 |
_aINR _b1220.06 |
||
650 | _ablog strategy | ||
650 | _abuild your own customer community | ||
650 | _acommunity and content | ||
650 | _adoes facebook matter? | ||
650 | _ae-community strategy | ||
650 | _ainternet marketing | ||
650 | _aliving and working in web 4.0 | ||
650 | _amaking the transition to the social web | ||
650 | _areputation aggregator strategy | ||
650 | _asocial networks strategy | ||
650 | _aweb is not a channel | ||
942 |
_2Dewey Decimal Classification _cBK |
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999 |
_c9406 _d9406 |