000 00780nam a2200289Ia 4500
008 210429s9999||||xx |||||||||||||| ||und||
020 _a9780470673096
082 _a659.1042
_bADV
100 _aPardun, Carol (ed.)
245 0 _aAdvertising and society : an introduction
250 _a2nd ed.
260 _aWest Sussex:
_bJohn Wiley and Sons Ltd.,
_c2014.
300 _axiii, 296p., ind.
_c24 cm x 17 cm
365 _aINR
_b2620.72
_d00
541 _d2014-03-21
650 _aadvergames
650 _aadvertising
650 _achildren
650 _aemerging issues
650 _aenternatainment media
650 _ahyper niche markets
650 _asex
650 _asocial responsibility
650 _asporting events
650 _atobacco
942 _cBK
_2ddc
999 _c9431
_d9431