000 00851nam a2200301Ia 4500
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020 _a9780521726900
041 _aeng
082 _a658.8
_bKOR
100 _aKornberger, Martin
245 0 _aBrand society : how brands transform management and lifestyle
_cby Martin Kornberger
260 _aNew York:
_bCambridge University Press
_c2010
300 _axx, 308p., ind., ref.
_c24 cm x 17 cm
365 _aINR
_b1511.24
650 _aaesthetics
650 _abrand name products
650 _abranding
650 _abrands transform management
650 _aculture
650 _aethics
650 _aidentity
650 _ainnovation
650 _alifestyle
650 _apolitics
650 _apopular culture
942 _2Dewey Decimal Classification
_cBK
999 _c9550
_d9550