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Marketing communications industry : entrepreneurial case studies

Jain, Gautam Raj

Marketing communications industry : entrepreneurial case studies by Gautam Raj Jain and Raunica Ahluwalia - New Delhi: Response Books 2008 - xiii, 189p., ind. 20 cm x 13 cm

ISBN: 9788178298689

Subjects--Topical Terms:
advertising India
entrepreneurship India case studies
marketing India
marketing research
public relations India

Dewey Class. No.: 658.800954 / JAI

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