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Principles of marketing

Heidingsfield, Myron, S.

Principles of marketing by Myron S. Heidingsfield and Albert B. Blankenship - New York: Barnes and Noble 1958 - 270 p., ind. 21cm x 13 cm

Subjects--Topical Terms:
consumption
direct marketring
distribution channels
marketing
retailing structure

Dewey Class. No.: 658 / HEI

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