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Corporate communications : a 21st century primer

Fernandez, Joseph

Corporate communications : a 21st century primer by Joseph Fernandez - New Delhi: Response Books 2004 - 282p., ind. 22 cm x 14 cm

ISBN: 0761997466

Subjects--Topical Terms:
advertising
business communication
companies and corporations
influence domains
media initiative
new media
non profit organisations
public relations
public relations
traditional media
virgin territory

Dewey Class. No.: 659 / FER

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