Corporate communications : a 21st century primer (Record no. 3065)

MARC details
000 -LEADER
fixed length control field 00869nam a2200301Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210429s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0761997466
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659
Item number FER
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Fernandez, Joseph
245 #0 - TITLE STATEMENT
Title Corporate communications : a 21st century primer
Statement of responsibility, etc. by Joseph Fernandez
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi:
Name of publisher, distributor, etc. Response Books
Date of publication, distribution, etc. 2004
300 ## - PHYSICAL DESCRIPTION
Extent 282p., ind.
Dimensions 22 cm x 14 cm
365 ## - TRADE PRICE
Price type code INR
Price amount 340
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element advertising
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element business communication
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element companies and corporations
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element influence domains
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element media initiative
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element new media
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element non profit organisations
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element public relations
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element public relations
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element traditional media
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element virgin territory
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Coded location qualifier Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        KEIC KEIC 10/25/2004 Books India 78/2 340.00 Bill No.: 30542 Date: 2004-10-25   659 FER 5139 04/29/2021 340.00 04/29/2021 Books
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