Why people (don't) buy : the go and stop signals (Record no. 10850)

MARC details
000 -LEADER
fixed length control field 00642nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210429s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781349959501
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8342
Item number CHA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Chakravarti, Amitav
245 #0 - TITLE STATEMENT
Title Why people (don't) buy : the go and stop signals
Statement of responsibility, etc. by Amitav Chakravarti and Manoj Thomas
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York:
Name of publisher, distributor, etc. Palgrave Macmillan
Date of publication, distribution, etc. 2019
300 ## - PHYSICAL DESCRIPTION
Extent xv, 223p., glos., ref., ind.
Dimensions 22 cm x 14 cm
365 ## - TRADE PRICE
Price type code INR
Price amount 599
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element consumer behavior
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element marketing research
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Thomas, Manoj
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
        KEIC KEIC 03/05/2020 Natraj Book Centre 599.00 Bill No.: 409/2019-20 Date: 2020 3 658.8342 CHA 19695 08/27/2025 08/14/2025 599.00 04/29/2021 Books
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