Industrial marketing (Record no. 17121)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00918nam a2200289Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210429s9999||||xx |||||||||||||| ||und|| |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.809 |
| Item number | ALE |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Alexander, Ralph S. |
| 245 #0 - TITLE STATEMENT | |
| Title | Industrial marketing |
| Statement of responsibility, etc. | by Ralph S. Alexander, James S. Cross and Richard M. Hill |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Bombay: |
| Name of publisher, distributor, etc. | D. B. Taraporevala Sons and CO. Privet Ltd. |
| Date of publication, distribution, etc. | 1968 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xi, 698p., ind. |
| Dimensions | 24 cm x 16 cm |
| 365 ## - TRADE PRICE | |
| Price type code | INR |
| Price amount | |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | control in industrial marketing management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | customer service |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | getting goods sold |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | industrial customer |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | planning for industrial marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | pricing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | problems of managing marketing channels |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | relations |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Cross, James S. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hill, Richard M. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Coded location qualifier | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| KEIC | KEIC | 01/01/1999 | 68/4 | 658.809 ALE | 2273 | 05/22/2023 | 04/29/2021 | Books |