Revealing the corporation. perspectives on identity, image, reputation, corporate branding, and corporate-level marketing (Record no. 1725)

MARC details
000 -LEADER
fixed length control field 00751nam a2200241Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210429s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 041528421X
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658
Item number BAL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Balmer, John M. T. (ed.)
245 #0 - TITLE STATEMENT
Title Revealing the corporation. perspectives on identity, image, reputation, corporate branding, and corporate-level marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London:
Name of publisher, distributor, etc Routledge,
Date of publication, distribution, etc 2003.
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 365p., ind.
Dimensions 24 cm x 17 cm
365 ## - TRADE PRICE
Price type code INR
Price amount 495
Unit of pricing 00
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE
Date of acquisition 2003-09-08
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element business names
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element corporate communication
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element corporate image
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element corporations
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element identity
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element revealing the corporation
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Greyser, Stephen A. (ed.)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Books
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent location Current location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Koha item type
        KEIC KEIC 09/08/2003 Books India 495.00   658 BAL 4537 05/22/2023 495.00 Books
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