Legends in marketing : Vol. 7 (Record no. 17948)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00719nam a2200229Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210429s9999||||xx |||||||||||||| ||und|| |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.80092 |
| Item number | SHE |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Sheth, Jagdish N. |
| 245 #0 - TITLE STATEMENT | |
| Title | Legends in marketing : Vol. 7 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi: |
| Name of publisher, distributor, etc | Sage Publication India Pvt. Ltd., |
| Date of publication, distribution, etc | 2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | Vol. 7, xxx, 238p., ref. |
| Dimensions | 25 cm x 19 cm |
| 365 ## - TRADE PRICE | |
| Price type code | INR |
| Price amount | 36000 |
| Unit of pricing | 00 |
| 541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE | |
| Date of acquisition | 2010-04-29 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | buyer-sellr relationship |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | consumer behavior |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | industrial markets and buying behaviour |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | marketing management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | organisational buying behaviour |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Krishnan, Balaji C. (ed.) |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Sharma, Arun (ed.) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Books |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent location | Current location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| KEIC | KEIC | 04/29/2010 | Astha Book Agency | 36000.00 | 658.80092 SHE | 8726 | 05/22/2023 | 36000.00 | Reference |