Modeling markets : Analyzing marketing phenomena and improving marketing decision making (Record no. 19134)
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000 -LEADER | |
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fixed length control field | 00821 a2200265 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20220404110509.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 220330b |||||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 978-1-4939-4087-5 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.802 |
Item number | MOD |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Leeflang, Peter S. H. |
245 ## - TITLE STATEMENT | |
Title | Modeling markets : Analyzing marketing phenomena and improving marketing decision making |
250 ## - EDITION STATEMENT | |
Edition statement | 1st ed |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Name of publisher, distributor, etc. | Springer |
Date of publication, distribution, etc. | 2015 |
Place of publication, distribution, etc. | New York |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 408p. |
Other physical details | ref., app., ind. |
Dimensions | 24 cm x 16 cm |
490 ## - SERIES STATEMENT | |
Series statement | International series in quantitative marketing |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
General subdivision | marketing |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
General subdivision | mathematical models |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
General subdivision | decision making |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Wieringa, Jaap E. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Bijmolt, Tammo H. A. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Tammo H. A. Bijmolt, and Koen H. Pauwels |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Pauwels, Koen H. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
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Dewey Decimal Classification | KEIC | KEIC | 03/26/2022 | Kushal Books | 8879.11 | IN971 | 658.802, MOD | 21372 | 05/22/2023 | 1 | 8524.00 | 03/30/2022 | Books |