The art of immersion: How the digital generation is remaking Hollywood, Madison Avenue, and the way we tell stories (Record no. 22785)

MARC details
000 -LEADER
fixed length control field 01012 a2200193 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241218104848.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780393341256
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 306.480285
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Rose, Frank
245 ## - TITLE STATEMENT
Title The art of immersion: How the digital generation is remaking Hollywood, Madison Avenue, and the way we tell stories
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London:
Name of publisher, distributor, etc. W W Norton,
Date of publication, distribution, etc. 2011.
300 ## - PHYSICAL DESCRIPTION
Extent xx, 354p., ind., 21 cm x 14 cm
500 ## - GENERAL NOTE
General note Recommended by: Abhiraj Bhore
521 ## - TARGET AUDIENCE NOTE
Target audience note Content:<br/><br/>1. The Dyslexic Storyteller<br/>2 . Fear of Fiction<br/>3 . Deeper<br/>4 . Control<br/>5. Forking Paths<br/>6. Open Worlds<br/>7 . The Hive Mind and the Mystery Box<br/>8 . Television : The Game<br/>9. Twitter and Nothingness<br/>10. This Is Your Brand on YouTube<br/>11. The One - Armed Bandit<br/>12. The Emotion Engine<br/>13. How to Build a Universe That Doesn't Fall Apart<br/>
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
General subdivision internet entertainment industry
-- social aspects
-- internet marketing
-- entertainment computing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Total Renewals Full call number Barcode Date due Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     KEIC KEIC 12/02/2024 Technical Bureau India Pvt. Ltd. 1661.92 TB2775 2 3 306.480285 ROS 23692 09/19/2025 07/25/2025 07/25/2025 9673.00 12/02/2024 Books
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