Bringing new products to market : the art and science of creating winners (Record no. 3482)

MARC details
000 -LEADER
fixed length control field 00743nam a2200253Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210429s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0814450172
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.575
Item number HAL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hall, John A.
245 #0 - TITLE STATEMENT
Title Bringing new products to market : the art and science of creating winners
Statement of responsibility, etc. by John A. Hall
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York:
Name of publisher, distributor, etc. AMACOM
Date of publication, distribution, etc. 1991
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 248p., app., ind.
Dimensions 24 cm x 16 cm
365 ## - TRADE PRICE
Price type code INR
Price amount 450
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element different companies
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element importance
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element market research
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element new products
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element preserving the competitive edge
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element role
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element strategic planning
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Coded location qualifier Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
        KEIC KEIC 07/17/1995 Natraj Book Centre 62/3 450.00 Bill No.: 313 Date: 1995-07-14 1 658.575 HAL 7711 08/22/2025 08/08/2025 450.00 04/29/2021 Books
        KEIC KEIC 07/17/1995 Natraj Book Centre 62/3 450.00 Bill No.: 313 Date: 1995-07-14   658.575 HAL 981 05/22/2023   450.00 04/29/2021 Books
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