Consumer Behaviour (Record no. 4623)

MARC details
000 -LEADER
fixed length control field 00905nam a2200289Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210429s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8120301722
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8342
Item number BEN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Bennett, Peter D.
245 #0 - TITLE STATEMENT
Title Consumer Behaviour
Statement of responsibility, etc. by Peter D. Bennett and Harold H. kassarjian
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi:
Name of publisher, distributor, etc. Prentice - Hall India Pvt Ltd.
Date of publication, distribution, etc. 1993
300 ## - PHYSICAL DESCRIPTION
Extent x, 134p., ind.
Dimensions 22 cm x 15 cm
365 ## - TRADE PRICE
Price type code INR
Price amount 35
490 ## - SERIES STATEMENT
Series statement Prentice-Hall Foundations of Marketing Series
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element attitudes and attitute change
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element class and culture
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element consumer behaviour
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element economics of consumption
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element group influences
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element learning to consume
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element motivation and personality
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element perception
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kassarjian, Harold H.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Coded location qualifier Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        KEIC KEIC 08/01/2009 74/2 35.00   658.8342 BEN 8425 04/29/2021 35.00 04/29/2021 Books
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