Industrial marketing, / by Richard M Hill, Ralph S. Alexender and James S. Cross (Record no. 6385)
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000 -LEADER | |
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fixed length control field | 01115nam a2200373Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 210429s9999||||xx |||||||||||||| ||und|| |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 8185386196 |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | eng |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | HIL |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Hill, Richard M. |
245 #0 - TITLE STATEMENT | |
Title | Industrial marketing, / by Richard M Hill, Ralph S. Alexender and James S. Cross |
Statement of responsibility, etc. | by Richard M Hill, Ralph S. Alexender and James S. Cross EDITION STT.4th ed. |
250 ## - EDITION STATEMENT | |
Edition statement | 4th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Delhi: |
Name of publisher, distributor, etc. | A.I.T.B.S. Publisher |
Date of publication, distribution, etc. | 1996 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xii, 703p., ind. |
Dimensions | 22 cm x 14 cm |
365 ## - TRADE PRICE | |
Price type code | INR |
Price amount | 0 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | advertising |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | case |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | channel |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | customer |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | goals |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | goods |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | marketing |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | marketing intelligence |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | performance |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | personal selling |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | pricing decisions |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | purchasing systems |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | strategy |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | value and vendor analysis |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | industrial marketing |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Alexender, Ralph S. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Cross, James S. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Books |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|
KEIC | KEIC | 04/29/2021 | 658.8 HIL | 13792 | 04/29/2021 | 04/29/2021 | Books |