Essentials of new product management (Record no. 663)

MARC details
000 -LEADER
fixed length control field 00837nam a2200265Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210429s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 013286584x
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.575
Item number URB
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Urban, Glen L.
245 #0 - TITLE STATEMENT
Title Essentials of new product management
Statement of responsibility, etc. by Glen L. Urban, John R. Hauser and Nikhilesh Dholakia
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Jersey:
Name of publisher, distributor, etc. Prentice Hall, Inc.
Date of publication, distribution, etc. 1987
300 ## - PHYSICAL DESCRIPTION
Extent x, 340p., ind.
Dimensions 23 cm x 15 cm
365 ## - TRADE PRICE
Price type code INR
Price amount 2054
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element designing new products
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element innovative strategy
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element managing the life cycle
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element new product management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element opportunity identification
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element testing and improving products
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Dholakia, Nikhilesh
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Hauser, John R.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Coded location qualifier Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        KEIC KEIC 08/28/1995 Books India 62/4 2054.00 Bill No.: 12422 Date: 1995-08-28   658.575 URB 1021 05/22/2023 2054.00 04/29/2021 Books
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