Tactical transparency : how leaders can leverage social media to maximize value and build their brand (Record no. 9399)
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000 -LEADER | |
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fixed length control field | 00923nam a2200301Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 210429s9999||||xx |||||||||||||| ||und|| |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780470293706 |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | eng |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.802 |
Item number | HOL |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Holtz, Shel |
245 #0 - TITLE STATEMENT | |
Title | Tactical transparency : how leaders can leverage social media to maximize value and build their brand |
Statement of responsibility, etc. | by Shel Holtz and John C. Havens |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | San Francisco: |
Name of publisher, distributor, etc. | Jossey-Bass |
Date of publication, distribution, etc. | 2009 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xiv, 297p., notes, ind. |
Dimensions | 24 cm x 16 cm |
365 ## - TRADE PRICE | |
Price type code | INR |
Price amount | 1904.78 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | blogs |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | business communication |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | customer relations |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | interactive marketing |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | internet marketing |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | leadership |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | management |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | media relation |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | public relation |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | social media |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Havens, John C. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Books |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Coded location qualifier | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
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KEIC | KEIC | 03/24/2009 | Books India | 67/3 | 1904.78 | Bill No.: 41335 Date: 2009-03-24 | 658.802 HOL | 8113 | 05/22/2023 | 1904.78 | 04/29/2021 | Books |