21st century FMCG consumer marketing : creating customer value by putting consumers at the heart of FMCG marketing strategy by Manal Haddad

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TextLanguage: English Publication details: New Delhi: Zaccheus Entertainment 2016Description: xv, p., bib., ind. 21 cm x 15 cmISBN:

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Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	KEIC	658.8 HAD (Browse shelf(Opens below))		Available		19818

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Previous	658.8 GRE Marketing	658.8 GUI Marketing management: strategies and programmes	658.8 GUP Marketing of services : quality dimensions	658.8 HAD 21st century FMCG consumer marketing : creating customer value by putting consumers at the heart of FMCG marketing strategy	658.8 HAN The product management handbook : your practical guide to improving and sustaining results	658.8 HAN Handbook of relationship marketing	658.8 HAN Handbook of advances in marketing in an era of disruptions : essays in honour of Professor Jagdish Sheth	Next

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