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Global place branding campaigns across cities, regions, and nations

By:

Bayraktar, Ahmet (ed.)

Contributor(s):

Uslay, Can (ed.)

Material type: Text

Text

TextSeries: Advances in hospitality, tourism, and the services industry book seriesPublication details: Hershey, PA: IGI Global 2017Description: xxii, 368p., ref., ind. 28 cm x 22 cmISBN:

9781522505761

Subject(s):

DDC classification:

910.688 GLO

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	KEIC	910.688 GLO (Browse shelf(Opens below))		Available		18633

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Previous	910.68 TOU Tourism management, marketing, and development	910.688 Review of marketing research, 8 : Special issue - marketing legends	910.688 AVR Tourism marketing for developing countries : battling stereotypes and crises in Asia, Africa and the Middle East	910.688 GLO Global place branding campaigns across cities, regions, and nations	910.688 INC Inclusive place branding : critical perspectives in theory and practice	910.688 INC Inclusive place branding : critical perspectives in theory and practice	910.688 MOI How to brand nations, cities and destinations : a planning book for place branding	Next

2019-03-18

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