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The real power of brands : making brands work for competitive advantage by Stuart Crainer

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Material type: Text

TextLanguage: English Publication details: London: Pitman Publishing 1995Description: viii, 214p., bib., ind. 24 cm x 16 cmISBN:

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Item type	Current library	Call number	Status	Barcode
Books	KEIC	658.827 CRA (Browse shelf(Opens below))	Available	1510

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