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Advertising and the mind of the consumer : what works, what doesn't and why by Max Sutherland and Alice K. Sylvester

By: Contributor(s): Material type: TextTextLanguage: English Publication details: New Delhi: Viva Books Private Limited 2010Edition: 3rd edDescription: xii, 366p., app., notes, ind. 23 cm x 15 cmISBN:
  • 9781741755992
Subject(s): DDC classification:
  • 659.1 SUT
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Item type Current library Call number Materials specified Status Date due Barcode
Books KEIC 659.1 SUT (Browse shelf(Opens below)) Available 8611

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