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The IMC handbook : readings and cases in integrated marketing communications by J. Steven Kelly and Susan K. Jones

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Chicago: Racom Communications 2012Edition: 2nd edDescription: x, 509 p., ind. 23 cm x 15 cmISBN:
  • 9781933199344
Subject(s): DDC classification:
  • 658.802 KEL
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Holdings
Item type Current library Call number Status Barcode
Books KEIC 658.802 KEL (Browse shelf(Opens below)) Available 10734

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