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The new strategic brand management : creating and sustaining brand equity long term by Jean - Noel Kapferer

By: Material type: TextTextLanguage: English Publication details: New Delhi: Kogan Page India Pvt.Ltd. 2009Edition: 4th edDescription: xv, 560p., bib., ind. 24 cm x 18 cmISBN:
  • 9788175544406
Subject(s): DDC classification:
  • 658.827 KAP
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Item type Current library Call number Materials specified Status Date due Barcode
Books KEIC 658.827 KAP (Browse shelf(Opens below)) Available 12163
Books KEIC 658.827 KAP (Browse shelf(Opens below)) Available 13266
Books KEIC 658.827 KAP (Browse shelf(Opens below)) Available 7887

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