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Beyond branding : how the new values of transparency and integrity are changing the world of brands

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Material type: Text

TextPublication details: London: Kogan Page, 2003.Description: xviii, 236p., ind. 23 cm x 15 cmSubject(s):

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	KEIC	658.827 BEY (Browse shelf(Opens below))		Available		4756

Previous		No cover image available	No cover image available	No cover image available			No cover image available	Next
Previous	658.827 BER The vibe : the marketing handbook for every product, service and industry	658.827 BES Best global brands 2012 : the definitive guide to the 100 best global brands	658.827 BES Best education brands 2017	658.827 BEY Beyond branding : how the new values of transparency and integrity are changing the world of brands	658.827 BHA Personality not included : why companies lose their authenticity and how great brands get it back	658.827 BLA Personal brands : manage your life with talent and turn it into a unique experience	658.827 BOS A short memoir of Bosch India	Next

2004-03-31

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