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Specialty advertising : new dimensions in creative marketing by George L. Herpel and Steve Slack

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Material type: Text

TextLanguage: English Publication details: Texas: Irwing 1983Description: xv, 188p. 24 cm x 16 cmSubject(s):

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	KEIC	659.104 HER (Browse shelf(Opens below))		Available		G 80

Previous				No cover image available				Next
Previous	659.104 BRO Accountable advertising : a handbook for managers and analysts	659.104 BRO Accountable advertising : a handbook for managers and analysts	659.104 FOR Pictorial metaphor in advertising	659.104 HER Specialty advertising : new dimensions in creative marketing	659.104 SAU Best ads sex in advertising	659.104 SAU Best ads shock in advertising	659.1042 ADV Advertising and society : an introduction	Next

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