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Emotional branding : how successful brands gain the irrational edge by Daryl Travis and with help from Harry
Material type:
TextLanguage: English Publication details: California: Prima Publishinge 2000Description: xii, 306p., app., ref., ind. 24 cm x 16 cmISBN: - 076152911X
- 658.827 TRA
| Item type | Current library | Call number | Materials specified | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Books | KEIC | 658.827 TRA (Browse shelf(Opens below)) | Lost | 4031 |
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| 658.827 TOL Brand assets | 658.827 TOT Total brand management : an introduction | 658.827 TOW Towards effective place brand management : branding european cities and regions | 658.827 TRA Emotional branding : how successful brands gain the irrational edge | 658.827 TRO Big brands big trouble : lessons learned the hard way | 658.827 TRO Big brands big trouble : lessons learned the hard way | 658.827 TRO Big brands big trouble : lessons learned the hard way |
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