Big M little m marketing : new strategies for a new Asia by David Ketchum

By:

Material type: Text

TextLanguage: English Publication details: Singapore: John Wiley and Sons (Asia) Pte. Ltd. 2003Description: xii, 220p., ind. 24 cm x 16 cmISBN:

Subject(s):

DDC classification:

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Call number	Status	Barcode
Books	KEIC	658.8 KET (Browse shelf(Opens below))	Available	4533

Browsing KEIC shelves Close shelf browser (Hides shelf browser)

Previous								Next
Previous	658.8 KAU Experiential marketing : myths and realities	658.8 KEN The ultimate marketing plan : find your most promotable competitive edge, turn it into a powerful marketing message, and deliver it to the right prospects	658.8 KER Gurus on marketing	658.8 KET Big M little m marketing : new strategies for a new Asia	658.8 KHA Let's get real or let's not play : transforming the buyer/seller relationship	658.8 KHU Strategic marketing management : concepts and cases an Indian context	658.8 KHU Strategic marketing management : concepts and cases an Indian context	Next

There are no comments on this title.

to post a comment.