Brand portfolio strategy : creating, differentiation, energy, leverage, clarity by David A. Aaker

By:

Material type: Text

TextLanguage: English Publication details: New York: Free Press 2004Description: xviii, 348p., notes, ind. 24 cm x 16 cmISBN:

Subject(s):

DDC classification:

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Call number	Status	Barcode
Books	KEIC	658.827 AAK (Browse shelf(Opens below))	Available	11997
Books	KEIC	658.827 AAK (Browse shelf(Opens below))	Available	11998
Books	KEIC	658.827 AAK (Browse shelf(Opens below))	Available	4964

Previous								Next
Previous	658.827 AAK Brand leadership	658.827 AAK Brand leadership	658.827 AAK Brand leadership	658.827 AAK Brand portfolio strategy : creating, differentiation, energy, leverage, clarity	658.827 AAK Brand portfolio strategy : creating, differentiation, energy, leverage, clarity	658.827 AAK Brand portfolio strategy : creating, differentiation, energy, leverage, clarity	658.827 AAK Brand relevance : making competitors irrelevant	Next

There are no comments on this title.

to post a comment.