Value-based marketing for bottom-line success : 5 steps to creating customer value by J. Nicholas De Bonis, Eric Balinski and Phil Allen

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TextLanguage: English Publication details: New Delhi: Tata McGraw Hill Publishing Company Limited 2002Description: 245p., app., notes, ind. 25 cm x 19 cmISBN:

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Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	KEIC	658.8 BON (Browse shelf(Opens below))		Available		5381

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