Product placement in Hollywood films : a history by Kerry Segrave

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Material type: Text

TextLanguage: English Publication details: North Carolina: McFarland and Company 2004Description: v, 244p., notes, bib., ind. 23 cm x 15 cmISBN:

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Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	KEIC	659.1 SEG (Browse shelf(Opens below))		Available		6867

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Previous	659.1 SAW Advertising law and ethics	659.1 SCH Leap : a revolution in creative business strategy	659.1 SCH Essentials of advertising strategy	659.1 SEG Product placement in Hollywood films : a history	659.1 SEH Mixed feelings : my advertising years	659.1 SEH Mixed feelings : my advertising years	659.1 SEI Advertising pure and simple	Next

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