Consumer behavior by Harold W. Berkman, Jay D. Linquist and M. Joseph Sirgy
Material type:
- 0844236748
- 658.8342 BER
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658.8342 BAT Consumer behaviour : text and cases | 658.8342 BEL The consistent consumer : predicting future behavior through lasting values | 658.8342 BEN Consumer Behaviour | 658.8342 BER Consumer behavior | 658.8342 BER Contagious : why things catch on | 658.8342 BER Customer obsessed: a whole company approach to delivering exceptional customer experiences | 658.8342 CAS Cases in consumer behaviour |
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