Marketing Research : a problem solving approach (With Floppy) by Seymour Sudman and Edward Blair

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TextLanguage: English Publication details: New York: McGraw Hill 1998Description: xli, 737p., app., glos., ind. 26 cm x 20 cmISBN:

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Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	KEIC	658.83 SUD (Browse shelf(Opens below))		Available		2104

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Previous	658.83 SIM Working with agencies : an insider's guide	658.83 SRE Mixed method research design: an application in consumer-brand relationships (CBR)	658.83 STA Understanding the consumer : a psychological approach	658.83 SUD Marketing Research : a problem solving approach (With Floppy)	658.83 TUL Marketing research : measurement and methods	658.83 TUL Marketing research : measurement and methods	658.83 TUL Marketing research : measurement and methods	Next

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