The one-day marketing plan : organizing and completing a plan that works by Roman G. Hiebing and Scott W. Cooper
Material type:
- 0071395229
- advertising media
- advertising message
- brand positioning
- business review
- communication goals
- distribution
- internet media
- management
- marketing
- marketing budget
- marketing strategies
- merchandising
- personal selling service
- prepare a business review
- pricing
- problems and opportunities
- product naming packaging
- promotion/events
- public relations
- sales objectives
- strategic planning
- target markets and marketing objectives
- 658.802 HIE
Item type | Current library | Call number | Status | Barcode | |
---|---|---|---|---|---|
Books | KEIC | 658.802 HIE (Browse shelf(Opens below)) | Available | 6701 |
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