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FCB ULKA : brand building advertising : concepts and case by M. G. Parameswaran

By: Material type: TextTextLanguage: English Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2001Description: x, 212p., ind. 29 cm x 23 cmISBN:
  • 0074633384
Subject(s): DDC classification:
  • 658.827 PAR
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Holdings
Item type Current library Call number Materials specified Status Date due Barcode
Books KEIC 658.827 PAR (Browse shelf(Opens below)) Available 11949
Books KEIC 658.827 PAR (Browse shelf(Opens below)) Available 3601
Books KEIC 658.827 PAR (Browse shelf(Opens below)) Available 7730

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