Strategic marketing management : planning, implementation and control by Richard M. S. Wilson and Colin Gilligan

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TextLanguage: English Publication details: New Delhi: Viva Books Private Limited 2001Edition: 2nd edDescription: xxi, 827p., app., bib., ind. 28 cm x 22 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Books	KEIC	658.8 WIL (Browse shelf(Opens below))	Available	6782
Books	KEIC	658.8 WIL (Browse shelf(Opens below))	Available	4648
Books	KEIC	658.8 WIL (Browse shelf(Opens below))	Available	4649
Books	KEIC	658.8 WIL (Browse shelf(Opens below))	Available	4618

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Previous	658.8 WIL The marketing audit handbook : tools, techniques and checklists to exploit your marketing resources (with CD)	658.8 WIL Multi level Marketing : the definitive guide to America's top MLM companies	658.8 WIL New directions in marketing : business-to-business strategies for the 1990s	658.8 WIL Strategic marketing management : planning, implementation and control	658.8 WIL Strategic marketing management : planning, implementation and control	658.8 WIL Strategic marketing management : planning, implementation and control	658.8 WIL Strategic marketing management : planning, implementation and control	Next

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