Brand management : perspectives and practices

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Material type: Text

TextSeries: Marketing seriesPublication details: Hyderabad: ICFAI Press, 2002.Description: x, 188p., ref. 23 cm x 16 cmISBN:

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	KEIC	658.827 BRA (Browse shelf(Opens below))		Available		4361

Previous		No cover image available						Next
Previous	658.827 BRA Creating brand personality for success	658.827 BRA Brand equity measurement : concepts and applications	658.827 BRA Deep branding on the internet : understanding and increasing the impact of the web on your brands, your marketing plans, and your company's destiny	658.827 BRA Brand management : perspectives and practices	658.827 BRA Brand management	658.827 BRA Brand valuation : concepts and applications	658.827 BRA Brands rising : as product fall	Next

2003-03-05

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