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101.
Stickier marketing : how to win customers in a digital age by Grant Leboff by
  • Leboff, Grant
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: London: Kogan Page Limited 2014
Availability: Items available for loan: KEIC (1)Call number: 658.872 LEB.

102.
Tactical SEO : the theory and practice of search marketing by Lee Wilson by
  • Wilson, Lee
Material type: Text Text
Language: English
Publication details: London: Kogan Page 2016
Availability: Items available for loan: KEIC (1)Call number: 658.872 WIL.

103.
Social selling : techniques to influence buyers and changemakers by Tim Hughes and Matt Reynolds by
  • Hughes, Tim
  • Reynolds, Matt
Material type: Text Text
Language: English
Publication details: London: Kogan 2017
Availability: Items available for loan: KEIC (1)Call number: 658.85 HUG.

104.
Understanding digital marketing : marketing strategies for engaging the digital generation by Damian Ryan by
  • Ryan, Damian
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: London: Kogan Page Limited 2017
Availability: Items available for loan: KEIC (1)Call number: 658.872 RYA.

105.
Neuro design : neuromarketing Insights to boost engagement and profitability by Darren Bridger by
  • Bridger, Darren
Material type: Text Text
Language: English
Publication details: London: Kogan 2017
Availability: Items available for loan: KEIC (1)Call number: 658.80019 BRI.

106.
Building digital culture : a practical guide to successful digital transformation by Daniel Rowles and Thomas Brown by
  • Rowles, Daniel
  • Brown, Thomas
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: London: Kogan Page 2017
Availability: Items available for loan: KEIC (1)Call number: 658.4038 ROW.

107.
B2B marketing strategy : differentiate, develop and deliver lasting customer engagement by Heidi Taylor by
  • Taylor, Heidi
Material type: Text Text
Language: English
Publication details: London: Koganpage 2018
Availability: Items available for loan: KEIC (1)Call number: 658.804 TAY.

108.
Digital branding : a complete step-by-step guide to strategy, tactics and measurement by Daniel Rowles by
  • Rowles, Daniel
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: London: Kogan 2018
Availability: Items available for loan: KEIC (1)Call number: 658.827 ROW.

109.
Smarketing: how to achieve competitive advantage through blended sales and marketing by Tim Hughes, Adam Gray and Hugo Whicher by
  • Hughes, Tim
  • Gray, Adam
  • Whicher, Hugo
Material type: Text Text
Language: English
Publication details: London: Kogan Page Limited 2019
Availability: Items available for loan: KEIC (1)Call number: 658.8 HUG.

110.
Digital marketing strategy : an integrated approach to online marketing by Simon Kingsnorth by
  • Kingsnorth, Simon
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: London: KoganPage 2019
Availability: Items available for loan: KEIC (1)Call number: 658.872 KIN.

111.
Social media strategy : a practical guide to social media marketing and customer engagement by Julie Atherton by
  • Atherton, Julie
Material type: Text Text
Language: English
Publication details: London: KoganPage 2020
Availability: Items available for loan: KEIC (1)Call number: 658.872 ATH.

112.
The ad-free brand : secrets of building successful brands in a digital world by Chris Grams by
  • Grams, Chris
Material type: Text Text
Language: English
Publication details: Indiana: Que Pub 2011
Availability: Items available for loan: KEIC (1)Call number: 658.827 WHE.

113.
Marketing in the round : how to develop an integrated marketing campaign in the digital era by Gini Dietrich and Geoff Livingston by
  • Dietrich, Gini
  • Livingston, Geoff
Material type: Text Text
Language: English
Publication details: indiana: Que Publishing 2012
Availability: Items available for loan: KEIC (1)Call number: 658.872 DIE.

114.
The on-demand brand : 10 rules for digital marketing success in an anytime, everywhere world by Rick Mathieson by
  • Mathieson, Rick
Material type: Text Text
Language: English
Publication details: New York: AMACOM 2010
Availability: Items available for loan: KEIC (1)Call number: 658.827 MAT.

115.
Web copy that sells : the revolutionary formula for creating killer copy every time by Maria Veloso by
  • Veloso, Maria
Material type: Text Text
Language: English
Publication details: New York: AMACOM 2005
Availability: Items available for loan: KEIC (1)Call number: 658.872 VEL.

116.
Marketing for competitiveness : Asia to the world! in the age of digital consumers by Philip Kotler, Hermawan Kartajaya and Hooi Den Huan by
  • Kotler, Philip
  • Huan, Hooi Den
  • Kartajaya, Hermawanand
Material type: Text Text
Language: English
Publication details: Singapore: World Scientific Co 2017
Availability: Items available for loan: KEIC (1)Call number: 658.80095 KOT.

117.
Social media intelligence by Wendy W. Moe and David A. Schweidel by
  • Moe, Wendy W
  • Schweidel, David A
Material type: Text Text
Language: English
Publication details: Delhi: Cambridge University Press 2014
Availability: Items available for loan: KEIC (1)Call number: 302.231 MOE.

118.
Engage! : the complete guide for brands and business to build, cultivate, and measure success in the new web by Brian Solis by
  • Solis, Brian
Material type: Text Text
Language: English
Publication details: New Jersey: John Wiley and Sons, Inc. 2011
Availability: Items available for loan: KEIC (1)Call number: 658.872 SOL.

119.
The B2B social media book : become a marketing superstar by generating leads with blogging, Linkedin, Twitter, Facebook, email, and more by Kipp Bodnar and Jeffrey L. Cohen by
  • Bodnar, Kipp
  • Cohen, Jeffrey L
Material type: Text Text
Language: English
Publication details: Hoboken, N.J.: John Wiley and Sons 2012
Availability: Not available: KEIC: Checked out (1).

120.
Follow me! : creating a personal brand with Twitter by Sarah-Jayne Gratton by
  • Gratton, Sarah-Jayne
Material type: Text Text
Language: English
Publication details: Indianapolis: John Wiley and Sons, Inc. 2012
Availability: Items available for loan: KEIC (1)Call number: 658.872 GRA.

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