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1081.	Image from Amazon.com	Culture matters : how values shape human progress by Harrison, Lawrence E. (ed.) Huntington, Samuel P. (ed.) Material type: Text Publication details: New York: Basic Books 2000 Availability: Items available for loan: KEIC (1)Call number: 306 CUL. Place hold Save to lists Add to cart (remove)
1082.	Image from Amazon.com	The making of modern advertising by Daniel Pope by Pope, Daniel Material type: Text Language: English Publication details: New York: Basic Books, Inc. 1983 Availability: Items available for loan: KEIC (1)Call number: 659 POP. Place hold Save to lists Add to cart (remove)
1083.	Image from Amazon.com	For God, country and Coca Cola : the definitive history of the great American soft drink and the company that makes it by Mark Pendergrast by Pendergrast, Mark Material type: Text Language: English Publication details: New York: Basic Books 2000 Availability: Items available for loan: KEIC (1)Call number: 658.8342 PEN. Place hold Save to lists Add to cart (remove)
1084.	Image from Amazon.com	The way we think : conceptual blending and the mind's hidden complexities by Gilles Fauconnier and Mark Turner by Fauconnier, Gilles Turner, Mark Material type: Text Language: English Publication details: New York: Basic Books 2003 Availability: Items available for loan: KEIC (1)Call number: 153.4 FAU. Place hold Save to lists Add to cart (remove)
1085.	Image from Amazon.com	Hypnotic writing : how to seduce and persuade customers with only your words by Joe Vitale by Vitale, Joe Material type: Text Language: English Publication details: New Jersey: John Wiley and Sons Inc. 2007 Availability: Items available for loan: KEIC (1)Call number: 659.1 VIT. Place hold Save to lists Add to cart (remove)
1086.	Image from Amazon.com	Five key principles of corporate performance management by Bob Paladino by Paladino, Bob Material type: Text Language: English Publication details: New Jersey: John Wiley and Sons, Inc. 2007 Availability: Items available for loan: KEIC (1)Call number: 658.406 PAL. Place hold Save to lists Add to cart (remove)
1087.	Image from Amazon.com	The employer brand : bringing the best of brand management to people at work by Simon Barrow and Richard Moseley by Barrow, Simon Moseley, Richard Material type: Text Language: English Publication details: New Jersy: John Wiley and Sons Inc. 2006 Availability: Items available for loan: KEIC (1)Call number: 658.314 BAR. Place hold Save to lists Add to cart (remove)
1088.	Image from Amazon.com	Brands laid bare : using market research for evidence-based brand management by Kevin Ford by Ford, Kevin Material type: Text Language: English Publication details: New Jersy: John Wiley and Sons, Ltd. 2005 Availability: Items available for loan: KEIC (1)Call number: 658.827 FOR. Lists: Brands & Branding Books. Place hold Save to lists Add to cart (remove)
1089.	Image from Amazon.com	An advertiser's guide to better radio advertising : tune in to the power of the brand conversation medium by Andrew Ingram and Mark Barber by Ingram, Andrew Barber, Mark Material type: Text Language: English Publication details: New Jersey: John Wiley and Sons Inc. 2005 Availability: Items available for loan: KEIC (1)Call number: 659.14209421 ING. Place hold Save to lists Add to cart (remove)
1090.	Image from Amazon.com	The rise of the Chinese consumer : theory and evidence by Jonathan Garner, with contributions Vincent Chan, Marisa Ho, Dong Tao and CSFB Sector Teams by Garner, Jonathan Material type: Text Language: English Publication details: New Jersey: John Wiley and Sons, Inc. 2007 Availability: Items available for loan: KEIC (1)Call number: 306.30951 GAR. Place hold Save to lists Add to cart (remove)
1091.	Image from Amazon.com	Apples, insights and mad investors : an entertaining analysis of modern marketing by Jeremy Bullmor, foreword by Sir Martin Sorrell by Bullmor, Jeremy Material type: Text Language: English Publication details: New Jersey: John Wiley and Sons, Inc. 2006 Availability: Items available for loan: KEIC (1)Call number: 658.8 BUL. Place hold Save to lists Add to cart (remove)
1092.	Image from Amazon.com	Predicting market success : new ways to measure customer loyalty and engage customers with your brand by Robert Passikoff by Passikoff, Robert Material type: Text Language: English Publication details: New Jersey: John Wiley and Sons, Inc. 2006 Availability: Items available for loan: KEIC (1)Call number: 658.8343 PAS. Place hold Save to lists Add to cart (remove)
1093.	Image from Amazon.com	Can we do that?! : outrageous PR stunts that work? by Peter Shankman by Shankman, Peter Material type: Text Language: English Publication details: New Jersey: John Wiley and Sons Ltd. 2007 Availability: Items available for loan: KEIC (1)Call number: 659.2 SHA. Place hold Save to lists Add to cart (remove)
1094.	Image from Amazon.com	Marketing your retail store in the internet age by Bob Negen and Susan Negen by Negen, Bob Negen, Susan Material type: Text Language: English Publication details: New Jersey: John Wiley and Sons, Inc. 2007 Availability: Items available for loan: KEIC (1)Call number: 658.87 NEG. Place hold Save to lists Add to cart (remove)
1095.	Image from Amazon.com	Trump-style negotiation : powerful strategies and tactics for mastering every deal by George H. Ross by Ross, George H Material type: Text Language: English Publication details: New Jersey: John Wiley and Sons Inc. 2007 Availability: Items available for loan: KEIC (1)Call number: 658.4052 ROS. Place hold Save to lists Add to cart (remove)
1096.	Image from Amazon.com	The adweek copywriting handbook : the ultimate guide to writing powerful advertising and marketing copy from one of America's top copywriters by Joseph Sugarman by Sugarman, Joseph Material type: Text Language: English Publication details: New Delhi: John Wiley and Sons Inc. 2007 Availability: Items available for loan: KEIC (1)Call number: 659.132 SUG. Lists: Advertising Books. Place hold Save to lists Add to cart (remove)
1097.	Image from Amazon.com	Hub culture : the next wave of urban consumers by Stan Stalnaker by Stalnaker, Stan Material type: Text Language: English Publication details: New York: John Wiley and Sons, Inc. 2002 Availability: Items available for loan: KEIC (1)Call number: 307.093813 STA. Place hold Save to lists Add to cart (remove)
1098.	Image from Amazon.com	Creative leaps : 10 lessons in effective advertising inspired at Saatchi and Saatchi (with CD) by Michael Newman by Newman, Michael Material type: Text Language: English Publication details: New York:: John Wiley and Sons, Inc. 2003 Availability: Items available for loan: KEIC (1)Call number: 659.1 NEW. Not available: KEIC: Lost (1). Place hold Save to lists Add to cart (remove)
1099.	Image from Amazon.com	Asia's star brands by Paul Temporal by Temporal, Paul Material type: Text Language: English Publication details: New Jersey: John Wiley and Sons, Inc. 2005 Availability: Items available for loan: KEIC (1)Call number: 658.827 TEM. Place hold Save to lists Add to cart (remove)
1100.	Image from Amazon.com	The rise of India : its transformation from poverty to prosperity by Niranjan Rajadhyaksha by Rajadhyaksha, Niranjan Material type: Text Language: English Publication details: New Jersey: John Wiley and Sons Ltd. 2007 Availability: Items available for loan: KEIC (1)Call number: 330.95405 RAJ. Place hold Save to lists Add to cart (remove)