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141.
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Marketing management: strategies and programmes by Joseph P. Guiltinan, Gordon W. Paul by
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw Hill Inc. 1994
Availability: Not available: KEIC: Checked out (1).

142.
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World class supply management : the key to supply chain management (with CD) by David N. Burt, Donald W. Dobler and Stephen L. Starling by
Edition: 7th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Publishing Company Limited 2003
Availability: Items available for loan: KEIC (1)Call number: 658.7 BUR.

143.
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Retailing management by Michael Levy and Barton A. Weitz by
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2001
Availability: Items available for loan: KEIC (1)Call number: 658.87 LEV.

144.
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Corporate creativity : the winning edge by Pradip N. Khandwalla by
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2003
Availability: Items available for loan: KEIC (3)Call number: 658.02 KHA, ...

145.
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Lifelong creativity : an unending quest by Pradip N. Khandwalla by
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2004
Availability: Items available for loan: KEIC (2)Call number: 658.314 KHA, ...

146.
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Partnership for poverty alleviation by Jyoti Jumani by
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2003
Availability: Items available for loan: KEIC (1)Call number: 362.5 JUM.

147.
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Breaking news : the craft and technology of online journalism by Sunil Saxena by
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2004
Availability: Items available for loan: KEIC (1)Call number: 070.1 SAX.

148.
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Vision : How Leaders Develop it, Share it and Sustain it by Joseph V. Quigley by
Material type: Text Text
Language: English
Publication details: New York: Mcgraw-Hill Inc. 1993
Availability: Items available for loan: KEIC (1)Call number: 658.4 QUI.

149.
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The new maximarketing by Stan Rapp and Thomas L. Collins by
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill 1996
Availability: Items available for loan: KEIC (1)Call number: 658.8 RAP.

150.
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Stop telling, start selling : how to use customer-focused dialogue to close sales by Linda Richardson by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hall Companies 1998
Availability: Items available for loan: KEIC (1)Call number: 658.85 RIC.

151.
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Marketing research : text and cases by Rajendra Nargundkar by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2003
Availability: Items available for loan: KEIC (1)Call number: 658.83 NAR.

152.
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Principles of corporate finance (with cd) by Richard A. Brealey and Stewart C. Myers by Series: The McGraw-Hill/Irwin series in finance, insurance, and real estate
Edition: 7th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2003
Availability: Items available for loan: KEIC (5)Call number: 658.15 BRE, ...

153.
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Services marketing : integrating customer focus across the firm by Valarie A. Zeithaml and Mary Jo Bitner by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2003
Availability: Items available for loan: KEIC (5)Call number: 658.8 ZEI, ...

154.
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Envisioning an empowered nation ; technology for societal transformation by A. P. J. Abdul Kalam with A. Sivathanu Pillai by
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing company Limited 2004
Availability: Items available for loan: KEIC (1)Call number: 306.4 KAL.

155.
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Business research methods by Donald R. Cooper and Pamela S. Schindler by Series: The McGraw-Hill/Irwin series operations and decision sciences
Edition: 8th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2003
Availability: Items available for loan: KEIC (1)Call number: 658.0072 COO.

156.
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The McGraw hill 36 hour marketing course by Jeffrey L. Seglin by
Material type: Text Text
Language: English
Publication details: New York: McGraw Hill 1990
Availability: Items available for loan: KEIC (1)Call number: 658.80076 SEG.

157.
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Lifestyle and event marketing : building the new customer partnership by Alfred L. Schreiber and Barry Lenson by
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill, Inc. 1994
Availability: Items available for loan: KEIC (1)Call number: 659 SCH.

158.
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The unwritten rules of the game : master them, shatter them, and break through the barriers to organizational change by Peter Scott-Morgan by
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill, Inc. 1994
Availability: Items available for loan: KEIC (1)Call number: 658.406 SCO.

159.
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How to start and operate a mail order business by Julian L. Simon by
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw Hill Inc. 1993
Availability: Items available for loan: KEIC (1)Call number: 658.872 SIM.

160.
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Successful telemarketing : the complete handbook on managing a profitable telemarketing call center by Kathy Sisk by
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill, Inc. 1995
Availability: Items available for loan: KEIC (1)Call number: 658.84 SIS.

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