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141.	Image from Amazon.com	Advertising concepts and applications : a student supplement by Courtland L. Bovee and William F. Arens by Bovee, Courtland L Arens, William F Material type: Text Language: English Publication details: Illinois: Richard D. Irwin Inc. 1982 Availability: Items available for loan: KEIC (1)Call number: 659.1 BOV. Place hold Save to lists Add to cart (remove)
142.	Local cover image Image from Amazon.com	Contemporary advertising by Courtland L. Bovee and William F. Arens by Bovee, Courtland L Arens, William F Edition: 4th ed.5th ed. Material type: Text Language: English Publication details: Illinois: Irwin Inc. 1992 Availability: Items available for loan: KEIC (6)Call number: 659.1 BOV, ... Place hold Save to lists Add to cart (remove)
143.	Image from Amazon.com	Cases in advertising and promotion management by John A. Quelch and Paul W. Farris by Quelch, John A Farris, Paul W Edition: 3rd ed. Material type: Text Language: English Publication details: Illinois: Irwin 1991 Availability: Items available for loan: KEIC (1)Call number: 659.1 QUE. Place hold Save to lists Add to cart (remove)
144.	Image from Amazon.com	Introduction to advertising and promotion : an integrated marketing communications perspective by George E. Belch and Michael A. Belch by Belch, George E Belch, Michael A Edition: 3rd ed. Material type: Text Language: English Publication details: Chicago: Richard D. Irwin, Inc. 1995 Availability: Items available for loan: KEIC (1)Call number: 659.1 BEL. Place hold Save to lists Add to cart (remove)
145.	Image from Amazon.com	Introduction to advertising and promotion : an integrated marketing communications perspective by George E. Belch and Michael A. Belch by Belch, George E Belch, Michael A Edition: 3rd ed. Material type: Text Language: English Publication details: Chicago: Irwin 1995 Availability: Items available for loan: KEIC (1)Call number: 659.1 BEL. Place hold Save to lists Add to cart (remove)
146.	Image from Amazon.com	Contemporary advertising by William F. Arens by Arens, William F Edition: 6th ed. Material type: Text Language: English Publication details: Chicago: Irwin 1996 Availability: Items available for loan: KEIC (1)Call number: 659.1 ARE. Place hold Save to lists Add to cart (remove)
147.	Image from Amazon.com	IMC using advertising and promotion to build brands by Tom Duncan by Duncan, Tom Series: The McGraw-Hill/Irwin series in marketing Edition: 1st ed. Material type: Text Language: English Publication details: New York: McGraw Hill Higher Education 2002 Availability: Items available for loan: KEIC (1)Call number: 658.827 DUN. Place hold Save to lists Add to cart (remove)
148.	Image from Amazon.com	The Financial times marketing casebook by Sheila Wright by Wright, Sheila Material type: Text Language: English Publication details: London: Pitman Publishing 1997 Availability: Items available for loan: KEIC (1)Call number: 658.80722 WRI. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)
149.	Image from Amazon.com	Integrated marketing communication by David Pickton and Amanda Broderick by Pickton, David Broderick, Amanda Edition: 3rd ed. Material type: Text Language: English Publication details: London: Pitman Publishing 2001 Availability: Items available for loan: KEIC (1)Call number: 658.802 PIC. Place hold Save to lists Add to cart (remove)
150.	Image from Amazon.com	Twenty advertising case histories by Channon, Charlees (ed.) Material type: Text Publication details: London: Cassell Educational Limited, 1989 Availability: Items available for loan: KEIC (1)Call number: 659.1 TWE. Place hold Save to lists Add to cart (remove)
151.	Image from Amazon.com	How to plan advertising by Cowley, Don (ed.) Material type: Text Publication details: London:: Cassell Educational Limited 1989 Availability: Items available for loan: KEIC (1)Call number: 659.1 HOW. Not available: KEIC: Lost (1). Place hold Save to lists Add to cart (remove)
152.	Image from Amazon.com	Advertising works 5 Material type: Text Language: English Publication details: London: Cassell Educational Ltd. 1990 Availability: Items available for loan: KEIC (1)Call number: 659.111 ADV. Place hold Save to lists Add to cart (remove)
153.	Image from Amazon.com	European advertising strategies : the profiles and strategies of multinational companies operating in Europe by Rein Rijkens by Rijkens, Rein Material type: Text Language: English Publication details: London: Cassell 1992 Availability: Items available for loan: KEIC (1)Call number: 659.1094 RIJ. Place hold Save to lists Add to cart (remove)
154.	Image from Amazon.com	How to plan press advertising by Iain Maitland by Maitland, Iain Material type: Text Language: English Publication details: London: Cassell 1996 Availability: Items available for loan: KEIC (1)Call number: 659.132 MAI. Lists: Advertising Books. Place hold Save to lists Add to cart (remove)
155.		How to plan advertising by Cooper, Alan (ed.) Edition: 2nd ed. Material type: Text Publication details: London: Cassell 1997 Availability: Items available for loan: KEIC (2)Call number: 659.1 HOW, ... Place hold Save to lists Add to cart (remove)
156.	Image from Amazon.com	The new how to advertise by Kenneth Roman and Jane Maas by Roman, Kenneth Maas, Jane Material type: Text Language: English Publication details: New York: St. Marti's Press 1992 Availability: Items available for loan: KEIC (2)Call number: 659.1 ROM, ... Place hold Save to lists Add to cart (remove)
157.	Image from Amazon.com	Up the agency : the funny business of advertising by Peter Mayle by Mayle, Peter Material type: Text Language: English Publication details: New York: St. Martin's Press 1990 Availability: Items available for loan: KEIC (1)Call number: 659.11 MAY. Place hold Save to lists Add to cart (remove)
158.	Image from Amazon.com	How to advertise by Kenneth Roman and Jane Maas by Roman, Roman Maas, Jane Edition: Rev. ed. Material type: Text Language: English Publication details: New York: St. Martin's Press 1992 Availability: Items available for loan: KEIC (1)Call number: 659.1 ROM. Place hold Save to lists Add to cart (remove)
159.	Image from Amazon.com	How to advertise by Kenneth Roman and Jane Maas by Roman, Kenneth Maas, Jane Material type: Text Language: English Publication details: New Delhi: Rupa and Co. 2003 Availability: Items available for loan: KEIC (2)Call number: 659.1 ROM, ... Place hold Save to lists Add to cart (remove)
160.	Local cover image Image from Amazon.com	Whatever happened to Madison Avenue ? : advertising in the '90s by Martin Mayer by Mayer, Martin Edition: 1st ed. Material type: Text Language: English Publication details: London: Little Brown and Company 1991 Availability: Items available for loan: KEIC (2)Call number: 659.10973 MAY, ... Place hold Save to lists Add to cart (remove)