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161.	Image from Amazon.com	Advertising and sales promotion strategy by Gerard J. Tellis by Tellis, Gerard J Material type: Text Language: English Publication details: Readin: Addison Wesley Longman, Inc. 1997 Availability: Items available for loan: KEIC (1)Call number: 658.82 TEL. Lists: Advertising Books. Place hold Save to lists Add to cart (remove)
162.	Image from Amazon.com	Marketing by Charles W. Lamb, Joseph F. Hair and Carl McDaniel by Lamb, Charles W Hair, Joseph F McDaniel, Carl Edition: 5th ed. Material type: Text Language: English Publication details: Ohio: South Western College Publication 1999 Availability: Items available for loan: KEIC (1)Call number: 658.8 LAM. Place hold Save to lists Add to cart (remove)
163.		Advertising by Thomas C. O'Guinn, Chris T. Allen and Richard J. Semenik by O'Guinn, Thomas C Allen, Chris T Semenik, Richard J Edition: 2nd ed. Material type: Text Language: English Publication details: London: International Thomson Publishing Europe 1999 Availability: Items available for loan: KEIC (1)Call number: 659.1 OGU. Place hold Save to lists Add to cart (remove)
164.	Image from Amazon.com	Contemporary marketing 2005 by Louis E Boone and David L Kurtz by Boone, Louis E Kurtz, David L Edition: 11th ed. Material type: Text Language: English Publication details: Ohio: Thomson South-Western 2005 Availability: Items available for loan: KEIC (1)Call number: 658 BOO. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)
165.	Image from Amazon.com	Advertising campaign strategy : a guide to marketing communication plans by Donald E. Parente by Parente, Donald E Edition: 4th ed. Material type: Text Language: English Publication details: Australia: Thomson South-Western 2006 Availability: Items available for loan: KEIC (1)Call number: 659.113 PAR. Place hold Save to lists Add to cart (remove)
166.	Image from Amazon.com	The marketing of idustrial products by Wilson, Aubrey (ed.) Material type: Text Publication details: London: Pan Books Ltd. 1972 Availability: Items available for loan: KEIC (1)Call number: 658.809 MAR. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)
167.	Image from Amazon.com	Ogilvy on advertising by Ogilvy, David Edition: 1st ed. Material type: Text Language: English Publication details: London: Pan Books Ltd., 1983 Availability: Items available for loan: KEIC (1)Call number: 659.1 OGI. Place hold Save to lists Add to cart (remove)
168.	Image from Amazon.com	Up the agency : the snakes and ladders of the advertising business by Peter Mayle by Mayle, Peter Material type: Text Language: English Publication details: London: Pan Books Ltd. 1990 Availability: Items available for loan: KEIC (2)Call number: 659.11 MAY, ... Place hold Save to lists Add to cart (remove)
169.	Image from Amazon.com	Marketing : an introductory text by Michael J. Baker by Michael J. Baker Material type: Text Language: English Publication details: London: Macmillan Education Ltd. 1985 Availability: Items available for loan: KEIC (1)Call number: 658 BAK. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)
170.	Image from Amazon.com	Macmillan dictionary of marketing and advertising by Michael J. Baker by Baker, Michael J Edition: 2nd ed. Material type: Text Language: English Publication details: London: Macmillan Press Ltd. 1992 Availability: Items available for loan: KEIC (1)Call number: 658.803 BAK. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)
171.	Image from Amazon.com	Designer politics : how elections are won by Margaret Scammell by Scammell, Margaret Material type: Text Language: English Publication details: London: Macmillan Press Ltd. 1995 Availability: Items available for loan: KEIC (1)Call number: 324.720941 SCA. Place hold Save to lists Add to cart (remove)
172.	Image from Amazon.com	Constructing the new consumer society by Sulkunen, Pekka (ed.) Holmwood, John (ed.) Radner, Hilary (ed.) Schulze, Gerhard (ed.) Material type: Text Publication details: New York: St. Martin's Press, Inc., 1997 Availability: Items available for loan: KEIC (1)Call number: 306.3 CON. Place hold Save to lists Add to cart (remove)
173.	Image from Amazon.com	Building brands directly : creating business value from customer relationships by Stewart Pearson by Pearson, Stewart Material type: Text Language: English Publication details: NLondon: McMillan Press Ltd. 1996 Availability: Items available for loan: KEIC (1)Call number: 658.827 PEA. Place hold Save to lists Add to cart (remove)
174.	Image from Amazon.com	Trademarks by Tom Blackett by Blackett, Tom Material type: Text Language: English Publication details: London: Macmillan Press Ltd. 1998 Availability: Items available for loan: KEIC (1)Call number: 341.7588 BLA. Place hold Save to lists Add to cart (remove)
175.	Image from Amazon.com	Consumer behavior in Asia by Hellmut Sch�tte with Deanna Ciarlante by Sch�tte, Hellmut Ciarlante, Deanna Material type: Text Language: English Publication details: New York: Palgrave Macmillan 1999 Availability: Items available for loan: KEIC (1)Call number: 658.8342 SCH. Place hold Save to lists Add to cart (remove)
176.	Image from Amazon.com	Semiotics marketing and communication : beneath the signs, the strategies by Jean-Marie Floch with a foreword by John F. Sherry by Floch, Jean-Marie Series: International marketing series Material type: Text Language: English Publication details: New York: Palgrave 2001 Availability: Items available for loan: KEIC (1)Call number: 658.802 FLO. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)
177.	Image from Amazon.com	Marketing management: planning implementation and control - the Indian context by V S Ramaswamy, S Namakumari by Ramaswamy, V. S Namakumari, S Material type: Text Language: English Publication details: New Delhi: Macmillan India Limited 1995 Availability: Items available for loan: KEIC (1)Call number: 658.802 RAM. Place hold Save to lists Add to cart (remove)
178.	Image from Amazon.com	Raising the corporate umbrella : corporate communications in the 21st century by Philip J. Kitchen and Don E. Schultz by Kitchen, Philip J Schultz, Don E Material type: Text Language: English Publication details: New York: Palgrave 2001 Availability: Items available for loan: KEIC (1)Call number: 658.45 KIT. Place hold Save to lists Add to cart (remove)
179.	Image from Amazon.com	Marketing management: planning implementation and control - the Indian context by V S Ramaswamy, S Namakumari by Ramaswamy, V. S Namakumari, S Edition: 1st ed. Material type: Text Language: English Publication details: New Delhi: Macmillan India Limited 1990 Availability: Items available for loan: KEIC (16)Call number: 658.802 RAM, ... Not available: KEIC: Lost (1). Place hold Save to lists Add to cart (remove)
180.	Image from Amazon.com	Brand medicine : the role of branding in the pharmaceutical industry by Blackett, Tom (ed.) Robins, Rebecca (ed.) Material type: Text Publication details: New York: Palgrave, 2001 Availability: Items available for loan: KEIC (1)Call number: 658.827 BRA. Lists: Brands & Branding Books. Place hold Save to lists Add to cart (remove)